Innovative Kits Help Consumers Save Hundreds of Dollars On Repairs of OE Air Suspensions
Las Vegas, NV, Nov. 1, 2011 – Millions of passenger vehicles, ranging from mid-1990s Cadillac models to a variety of newer pick-up trucks, vans and sport-utility vehicles, are equipped with factory-installed air suspension systems that often carry a heavy price tag when it’s time for repair or replacement.
Tenneco’s (NYSE: TEN) Monroe® shocks and struts brand has capitalized on this service opportunity by introducing a broad line of complete kits that enable an installer to replace automotive air suspension systems with a much less expensive yet high-quality mechanical alternative.
“We have seen incredible growth in our conversion kit sales over the past several years and it is accelerating as many of these vehicles are reaching prime repair age,” said Bill Dennie, director of ride control channel management, North American Aftermarket, Tenneco. “Air suspension conversion is one of the most lucrative service opportunities in the ride control category. It can also help shops attract new customers who are facing the sticker shock associated with a replacement air system.”
Each Monroe conversion kit includes all of the components, shocks and/or struts, springs, mounts, and hardware, and is designed to simulate original equipment-style ride and handling characteristics by converting the air ride-equipped vehicle to a non-air or non-electronic suspension. In some cases, the kits feature premium Monroe Quick-Strut® assemblies based on system requirements, while others offer individual parts, including premium application-engineered Monroe Sensa-Trac® or Monroe Reflex® dampers. The kits are sold in two- and four-corner sets, based on OE suspension design.
“The price savings can be huge, but availability is an equally important consideration for consumers,” Dennie said. “Many OE dealers don’t offer the replacement air systems anymore. Being able to provide a convenient, high-quality, money-saving solution is a huge win for the service provider.”
Tenneco currently offers 13 Monroe conversion kits for a wide range of popular Ford and General Motors passenger car, van, light truck and SUV models.
For more information concerning Monroe air ride conversion kits, please visit the company’s AAPEX exhibit (No. 1626), contact your automotive parts and/or service provider or visit www.monroe.com.
Tenneco is a $5.9 billion global manufacturing company with headquarters in Lake Forest, Illinois, and approximately 22,000 employees worldwide. Tenneco is one of the world’s largest designers, manufacturers and marketers of emission control and ride control products and systems for the automotive and commercial vehicle original equipment markets and the aftermarket. Tenneco markets its products principally under the Monroe®, Walker®, Gillet™ and Clevite® Elastomer brand names.